The Waffle Verse
Welcome to The Waffle Verse – The Belgian Waffle Co’s new loyalty program that rewards your cravings with real, tasty perks!
FAQ’s – The Waffle Verse
Program Overview
Q: What is The Waffle Verse?
The Waffle Verse is our revamped loyalty program, launched exclusively in Mumbai (as of now)! 🌟 It’s designed to reward and recognize our amazing customers. Earn rewards across all your favorite delicacies of Waff-wich, Sundaes, Gourmet Waffles, Mini Pancakes, Beverages, Mini Waff-wich combos, Waffle Cakes and our entire range of spreads, crisps and more.
There are 3 (Three) Tiers in the program and by meeting Tier upgrade criteria, members will be upgraded to higher Tiers, unlocking exclusive Tier Benefits.
There are 3 (Three) Tiers in the program and by meeting Tier upgrade criteria, members will be upgraded to higher Tiers, unlocking exclusive Tier Benefits.
Q: What are the reward benefits of The Waffle Verse?
Here are several rewards benefits eligible for members:
- Enroll and earn the Welcome reward once you make the first transaction at The Belgian Waffle Co. Store
- After reaching the cumulative spends of Rs. 500 you’re eligible for the Milestone Benefits
- Every Quarter you will be eligible for free upgrade of Almond Flour batter (applicable on select waffwich only)
- You get a chance to win exclusive tier upgrade bonuses after upgrading to the next tier
- Get a chance to win a FREE WAFFLE once you hit our top tier spends mark
Enrolment in the Program
Q: Is there a fee for enrolling into the program?
Nope! It’s absolutely FREE. 🆓🎉 We don’t charge any subscription or annual charge to enroll into this program
Q: Who can enroll in the program?
Anyone who shops at our Mumbai stores with their contact details (or else how can we send you all these benefits ;)) can join The Waffle Verse! 🍫
Q: What are the tiers in the program?
There are three tiers — Waffle Newbie, Waffle Pro, and Waffle Meister — with sweeter rewards at every level! 🥇🏆🎖️. Upon Enrollment, an individual is enrolled into Waffle Newbie which is the entry level tier. Members move up tiers based on their achievements of qualification criteria. Waffle Meister is the highest Tier in the program
Q: Do the rewards expire?
Yes, all rewards are valid for 30 days from issuance, unless specified otherwise. Don’t let your goodies melt away! 🍦⏳
Q: How does one unlock rewards in The Waffle Verse?
Every transaction at any store of The Belgian Waffle Co brings you closer to unlocking a new reward. You will receive an SMS with a specific coupon code after your purchase if you meet the eligibility criteria. Just make sure to share your contact number with the store team during every transaction so your purchases can be tracked and counted toward unlocking rewards.
Q: What is the definition of Spends?
Any offline transaction made at a The Belgian Waffle Co store qualifies as a spend. The spend amount is the total bill paid at the store. If a discount or offer is applied, only the final amount paid after the offer is considered as the spend.
Accrual of Rewards
Q: Will a member earn rewards for orders placed on third-party platforms?
No, rewards are applicable only for purchases made at The Belgian Waffle Co stores in Mumbai. 🚫📱
Q: Can the rewards be accrued and transferred to any other member?
No, rewards are non-transferable and tied to your registered mobile number. 🤝
Q: What will be considered as a transaction?
A transaction is defined as a completed in-store purchase where a bill is generated and successfully paid for. Members can make multiple transactions in a single day, and each eligible, paid bill will be counted individually toward rewards and tier progression in the loyalty program.
Redemption of Rewards
Q: How can a user redeem the rewards?
Rewards will be sent via SMS to the mobile number linked to your purchases and can be redeemed by using the unique coupon code mentioned in the SMS during your next in-store transaction. If you accidentally delete the SMS, simply share your registered mobile number at the store — the staff will retrieve and communicate any available offers linked to your mobile number.
Q: When can a user start redeeming?
As soon as you receive your reward coupon, within a validity mentioned! 🚀
Q: Can this redemption be converted into cash?
Nope, rewards are for delicious treats only — not cash! 💸🍫
Q: Can rewards be redeemed along with discounted Combos and/or Add ons?
Nope, two coupons or offers can be combined in one transaction!
Program Tiers and Tier Benefits, Upgrade, Downgrade, and Retention
Q: What are the Waffle Verse Tiers?
The Waffle Verse has three tiers – Waffle Newbie, Waffle Pro and Waffle Meister. Members begin with Waffle Newbie and progress to higher tiers of Waffle Pro and Waffle Meister. A member can directly get enrolled into Waffle Pro and Waffle meister basis their spends.
Tier Validity
All the tiers are valid for a period of 12 months. Members needs to qualify for retaining or upgrading their tier basis the above-mentioned Tier eligibility criteria
Tier Evaluation
Tiers are evaluated for retention/downgrade on their tier’s anniversary to check the previous 365 days period for the 80% of the minimum spends criteria
Tier Validity
All the tiers are valid for a period of 12 months. Members needs to qualify for retaining or upgrading their tier basis the above-mentioned Tier eligibility criteria
Tier Evaluation
Tiers are evaluated for retention/downgrade on their tier’s anniversary to check the previous 365 days period for the 80% of the minimum spends criteria
Customer Care Details
Q: How can a user reach out to customer support?
Just drop us an email on info@bloombay.in . We’re happy to help! 📧
